From the early 1900s, the Melbourne City Council (MCC) licensed passenger vehicles through its Hackney Carriage Vehicle Committee, both horse drawn and motorised. For motor vehicles, the various categories depended on the number of passengers the vehicles could carry. Those that carried up to 5 passengers were classified as taxis, those that carried up to 7 passengers were motor cabs, and those that carried more than 7 passengers were omnibuses.
Motor cabs came to be licensed for a variety of uses. There were “general” licences which allowed the vehicle to ply for trade through the inner Melbourne Metropolitan area but with set pick up/drop off points within the city. There were other licences to take passengers to sporting events, like the football or the races. And finally, there were motor cabs licensed to run on set routes – mostly in the inner north and west of Melbourne, with a few in the east.

Fleurie FX 271 (GMC motorcab) which continued to ply the route until the first larger buses arrived. Note the Melbourne City Council licence number of the front grill. (Kevin Fleurie collection)
Motor bus routes were largely unregulated until 1925. After that, bus routes were set and only licensed operators could run them. Where patronage was deemed to be not large enough for a bus route, there were applications for motor cab routes. One of these was Motor Cab Route 5, the Victoria Street route. Albert Deveson was an early operator of motor cabs in the area and was running Motor Cab Route 5 in the late 1920s and early 1930s with his sons. Initially, the route ran west from Sydney Road along Victoria Street to Hopetoun Avenue, West Brunswick. In 1934, it was extended east along Albert Street to Nicholson Street, East Brunswick.
Many motor cab routes became bus routes where it was economic. Other motor cab routes simply fell by the wayside with the increase in private motor cars. By 1952, there were just five motor cab routes operating in Melbourne – the Victoria Street route, the Hope Street route, the Canterbury Road route, the Union Street route and a route from Essendon Station to Parkville. All of these achieved bus route status between 1952 and 1954.

Fleurie GDT 309 (Austin, Cheetham & Borwick) new 5/1954, the first big bus for Route 128A. (Bruce Tilley)
On the 8th February 1950, 2 cab licences were transferred from F Lester to John Francis Fleurie. Two weeks later, another cab licence was transferred from A C Tivendale to Mr Fleurie. When, in June 1952, the route became motor bus Route 128A, John Francis Fleurie (1891-1981) and his son, John Harold Fleurie (1916-1975) were awarded the licence.
The bus route – West Brunswick to East Brunswick – ran from Hopetoun Avenue via Albion Street, Melville Road, Victoria Street, Albert Street to Nicholson Street. Initially it ran with the motor cabs but, in 1954, two 16 passenger Cheetham & Borwick bodied Austins were purchased. One of these was sold in 1960 when two new Noreng/Ausdus-bodied Austins arrived, making three buses for the route. The livery was royal blue with a cream, and later, white roof.
The Transport Regulation Board (TRB) prescribed a minimum timetable every 20 mins from 7am to 6:30pm weekdays and 7am to 1pm on Saturdays.
In the route renumbering of 1971, Route 128A became the 507.
When “young” John Fleurie died suddenly while working November 1975, and with his son Kevin at university, John Snr decided to sell the business to Reid’s (6/1/76), who had helped out during a difficult intervening period. The frequency was halved to 40 minutes in the final days of Fleurie, requiring a single bus on the run. This acknowledged the large amount of duplication with Reid’s popular Route 508 (Moonee Ponds – Alphington) service. As a mark of respect Reid’s continued to use the Fleurie livery until John Snr passed away in 1981, with two Comair SB3 Bedfords repainted (although different shades). This also aided in reducing confusion between different routes on the common section of Victoria Street.
Route 507 continued until 1990. The 1987 timetable showed buses every 45 mins in peak periods, but every 32 minutes mid-to-late morning when buses carried locals down to the Sydney Rd shopping precinct. By this stage, the Saturday morning service had been withdrawn.
- In the early 1950s Fleurie ran two seven seater motorcabs on the East Brunswick to West Brunswick bus route 128A, later to become Route 507. These were NE 081, a 1939 Chevrolet & TX 271, a 1939 GMC motorcab. (Kevin Fleurie collection)
- NE 081, a 1939 Chevrolet seen with a young Kevin Fleurie posing on the bumper. (Kevin Fleurie collection)
- Former Fleurie FX 271 (GMC motocab) seen in Nicholson Street opposite the North Fitzroy MMTB bus depot in mid 1950s, soon after being sold, as an Austin delivery truck passes. (Charles Craig)
- Fleurie GDT 309 (Austin, Cheetham & Borwick) seen parked at the depot, which was also the Fleurie home. (Keith Kings)
- Fleurie GDT 309 (Austin, Cheetham & Borwick) became a doughnut and takeaway van after decommission, seen here in Williamstown. John Fleurie Jnr ruminates on its past and new ‘silverfrost’ paint job while customers tuck in. (Kevin Fleurie collection)
- Fleurie HGJ 748 (Austin, Noreng/Ausdis) new 10/1960 seen outside the former Lacey Rosando furniture factory on Albion Street. The Tullamarine Fwy overpass was built just west of here during the late 1960s. (Bruce Tilley)
- Fleurie’s HGJ 748 (Austin, Noreng/Ausdis) in its later livery. (Bruce Tilley)
- Carrying a healthy load, Fleurie’s HGJ 748 (Austin, Noreng/Ausdis) turns right from Murray Street into Duggan Street, Brunswick West. This area was later covered by Route 509 Hope Street service. (Colin Davidson)
- Fleurie TO 092 (Ansair Transett) new 5/1956 to Trans Ottway. Purchased by Fleurie in 7/1967. (Bruce Tilley)
- Fleurie KEA 926 (Bedford SB5, Ansair) new 12/1968, the first new full size bus in the fleet. (Bruce Tilley)
- Fleurie LKN 870 (BMC, Mee) new 1/1973, their final purchase. (Colin Davison)
- The only Fleurie bus used by Reid’s was KEA926 (Bedford SB3, Ansair) which wasn’t kept for long after acquiring the run. Picking up on Victoria St, Brunswick. (Geoff Foster)
- Reid’s #21 KYJ 782 (Bedford SB5, Comair) one of two buses repainted into the Fleurie blue for use on Route 507. New to Reid’s in 9/1971. (Bruce Tilley)
- Heading past the Victoria Hotel, Reid’s #26 LMK521 (Bedford SB5, Comair). This wore a lighter shade of blue than #21. (Alan Greenhill)
- GEB 424 (Austin, Cheetham & Borwick) was new to Fleurie in 8/1954 for Route 128A along Victoria Street, Brunswick. It would spend much of its life on the neighbouring Hope Street 127A service from 1/1961, first with Massey and later Long Bros. It was a sister unit to GDT 309 and originally wore the Fleurie blue. (Bruce Tilley)
- Mee’s #3 LKN 870, the unique BMC with Mee body new in 1973 with Fleurie. Sold in 1976 when Reid’s took over Route 507. (Alan Greenhill)